TWN PEAKS MMA WATCH PARTY

Dallas, Texas

Project Highlight

Overview:

The Twin Peaks restaurant in Dallas (Addison) partnered with Big Screens on the Go to provide a a 10ft high x 16ft wide Big Screen LED trailer (T-Rex Model) as the centerpience to its MMA fight watch party.


Content:

1. Displayed on the screen were live satellite feeds from college basketball games, pre-fight undercard bouts, as well as, the main event Connor McGregor vs. Donald "Cowboy" Cerrone


Results: 

Despite the sub 40-degree temps, Twin Peaks was a standing room only.  Management sectioned off part of the parking lot, setup tables and turbo heaters as well as a bar for the overflow crowd that gathered outside to catch this year's biggest fight.   The ability to add more people and seats in the parking lot helped the restaurant create more revenue and excitement for the frenzied crowd. 


About Twin Peaks:

Twin Peaks is an American chain of sports bars and restaurants based in Dallas, Texas and has been described as a breastaurant along with similar chains. Restaurants are decorated in the theme of a wilderness lodge and serve a mix of American, Southwest and Southern cuisines as well as alcohol.



Setup for Standing Room only parking lot watch party at Twin Peaks (Addison) for

McGregor vs. Cowboy Cerrone.

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